About Drumroll Please
Sydney-Based Web Services for Tour OperatorsRunning a tour business is a lot
Most operators are short on time, not passion. Between driving, guiding and bookings, there's not much left for growing the business.
About Dave Edwards
Early on, I trusted others with my websites and marketing, and the results were pretty dismal. So in 2008 I took control myself, filming weddings and events, then teaching myself WordPress so customers could find me.
I started running day tours in 2009 and launched Escape Scenes in 2019, building it from scratch, from the tours and pricing to the booking system, OTAs and website. Most of what I offer, I've tried there first.
I'm Sydney-based. It's just me, with no agency and no outsourcing.

How I help tour operators
Websites with your booking system built in
Booking systems and OTAs like Viator and TripAdvisor
Local SEO and Google Business Profile
Marketing advice across print, digital, social and paid search
New tour ideas and better business systems
I'll also look at your business through your customers' eyes and tell you what could work better.
In it for the long run
No hard sell. I'll get to know your business, check in from time to time and help when you're ready, whether that's remotely or in person.
I use AI tools for research and analysis, which leaves more time for the work that needs a person.
How it works
- A chat about where you're at
- A Health Check of your website, bookings and marketing
- I do the work, or help you do it, with training
- Ongoing support if you want it








